ASO Audit with Johannes Von Cramon and Anna Kochetkova

NOTES Gems Discussion

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💎 #

Google Play Store: there is actually a featuring nomination link (well hidden).

04:30

View gem in the Notes

💎 #

Spanish-Mexico locale also indexed for US region.

22:00

View gem in the Notes

💎 #

Short description on Google Play: trend towards using emojis -> interesting Google Experiment to do.

36:30

View gem in the Notes

💎 #

Full description on Google Play: run text in Google Natural Language tool and aim for coefficient > 0.8

37:55

View gem in the Notes

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💎 #

Google Play Store: there is actually a featuring nomination link (well hidden).

04:30

💎 #

Spanish-Mexico locale also indexed for US region.

22:00

💎 #

Short description on Google Play: trend towards using emojis -> interesting Google Experiment to do.

36:30

💎 #

Full description on Google Play: run text in Google Natural Language tool and aim for coefficient > 0.8

37:55

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💎 #

Google Play Store: there is actually a featuring nomination link (well hidden).

04:30

💎 #

Spanish-Mexico locale also indexed for US region.

22:00

💎 #

Short description on Google Play: trend towards using emojis -> interesting Google Experiment to do.

36:30

💎 #

Full description on Google Play: run text in Google Natural Language tool and aim for coefficient > 0.8

37:55

NOTES Gems Discussion

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NOTES Gems Discussion

Notes for this resource are currently being transferred and will be available soon.

Featuring on Google Play

[💎@04:30] Google Play Store: there is actually a featuring nomination link.

Don’t repeat keyword (example: Video/Videos) in app title and subtitle.

[💎@22:00] Spanish-Mexico locale also indexed for US region. Also true for other regions.

iOS

Subtitle: put more importance on keywords vs. branding until solid user base.

Google Play

[💎@36:30] Short description trend towards using emojis -> interesting Google Experiment to do.
[💎@37:55] Full description: run text in Google Natural Language tool and aim for coefficient > 0.8
Google Natural Language is a paid tool but there is a demo that is enough (you need to look at the "Categories" section after the analysis)

"Free" keyword indexed for free.

Prefer captions on top of screenshots when possible.

The notes from this resource are only available to premium members.

↘ At this point, you know what to do ↙

Upgrade Your Plan

Featuring on Google Play

[💎@04:30] Google Play Store: there is actually a featuring nomination link.

Don’t repeat keyword (example: Video/Videos) in app title and subtitle.

[💎@22:00] Spanish-Mexico locale also indexed for US region. Also true for other regions.

iOS

Subtitle: put more importance on keywords vs. branding until solid user base.

Google Play

[💎@36:30] Short description trend towards using emojis -> interesting Google Experiment to do.
[💎@37:55] Full description: run text in Google Natural Language tool and aim for coefficient > 0.8
Google Natural Language is a paid tool but there is a demo that is enough (you need to look at the "Categories" section after the analysis)

"Free" keyword indexed for free.

Prefer captions on top of screenshots when possible.

The notes from this resource are only available to premium members.

The detailed notes taken for a resource are an easy way to see the gems in context to get a better understanding. They also include any relevant visuals from the source.
‍

↘ At this point, you know what to do ↙

Request Access

Featuring on Google Play

[💎@04:30] Google Play Store: there is actually a featuring nomination link.

Don’t repeat keyword (example: Video/Videos) in app title and subtitle.

[💎@22:00] Spanish-Mexico locale also indexed for US region. Also true for other regions.

iOS

Subtitle: put more importance on keywords vs. branding until solid user base.

Google Play

[💎@36:30] Short description trend towards using emojis -> interesting Google Experiment to do.
[💎@37:55] Full description: run text in Google Natural Language tool and aim for coefficient > 0.8
Google Natural Language is a paid tool but there is a demo that is enough (you need to look at the "Categories" section after the analysis)

"Free" keyword indexed for free.

Prefer captions on top of screenshots when possible.