Ci-dessous la liste des categories du current user (from Outseta)
Native Ad Flows with Landing Page Articles
Paid UA
Facebook
Content Marketing
The One About Ad Fraud
Data
Paid UA
Attribution
Games
Tools
Next-Level App Marketing Tips and Strategies
Paid UA
Offline
Retention
Product Marketing
Past, Present & Future of SKAN
Attribution
Data
Paid UA
Building Offers Your Customers Can't Refuse
Pricing
Games
Product
Product Marketing
Designing Complex Affiliate Marketing Funnels
Paid UA
How Teams are Adapting to Privacy Changes
Data
Paid UA
Product
Product Marketing
New ASO Strategies for the NEW App Store
App Store Optimization
Paid UA
Apple Search Ads
Evaluating and Launching New Channels Successfully
Paid UA
State of Mobile Gaming
Games
Paid UA
Product
Product Marketing
The 2021 Mobile Gaming Growth Playbook
Paid UA
Creatives
The Dichotomy on Mobile Games Market
Games
Paid UA
Product
Product Marketing
Creatives
Subscription in Free-to-play Games
Games
Pricing
Product
Product Marketing
Onboarding and Activation
Internationalization by Duolingo’s Sr Product Manager
Retention
Product
Onboarding and Activation
How to Unlock TV and OTT as a Performance Marketing Channel
Paid UA
Offline
Creatives
Economy and Mechanics Optimization for Optimal Ad Monetization
Games
Product
All about CTR Tests
Paid UA
Product
Facebook
Games
Creatives
Q&A on Growing and Optimizing User Acquisition
Creatives
Paid UA
Facebook
Google
How to Figure Out the Right Price Point
Pricing
Ad Inventory Management
Product
Games
From B2B to a $500k ARR Subscription App
Onboarding and Activation
Product
Product Marketing
Navigating Blind: Creative Optimization post-IDFA
Paid UA
Creatives
ASO for the Chinese Market
App Store Optimization
Building an Apple Design Award-Winning app
Onboarding and Activation
Product
Product Marketing
Ad Creative Strategies on iOS 14.5
Creatives
Paid UA
The Power of Paywalls
Onboarding and Activation
Product
Product Marketing
A Deep Dive into the 12 Player Motivations
Games
Product
Product Marketing
Branding
Creatives
Creative Testing in Launching and Scaling Mobile Apps
Creatives
Paid UA
Facebook
Google
Revisiting the Fundamentals of App Marketing Post IDFA
Paid UA
Product
Onboarding and Activation
The Gamer Motivation Profile: Model and Findings
Games
Product
Product Marketing
Branding
Creatives
Influencer Marketing as a Scalable Growth Channel
Paid UA
Influencer Marketing
How Habit Formation Can Fast-forward Sub Growth
Onboarding and Activation
Retention
Product Marketing
Product
Building a Data-Driven Creative Framework
Paid UA
Creatives
Creative Online Workshop for UA & Design Teams
Paid UA
Facebook
Creatives
Games
Rewarded Video & Other Ad Formats
Paid UA
Facebook
Creatives
Apple Search Ads: Basics
Paid UA
Apple Search Ads
Apple Search Ads: Selected Topics of Advanced Campaign Management
Paid UA
Apple Search Ads
ASO Audit with Johannes Von Cramon and Anna Kochetkova
App Store Optimization
Demystifying Incrementality for User Engagement with Facebook
Paid UA
Facebook
TheTalks Episode 1 - 2020: A New Scope for Aso
App Store Optimization
App Store Optimization (ASO) 2020
App Store Optimization
Retention
The Formula to Mobile App Growth with Andy Carvell
Paid UA
Retention
App Store Optimization
Tailoring Customer App Experiences and Campaigns to Build Trust
Paid UA
Cutting-Edge App Store Optimization Techniques for Apps and Games
App Store Optimization
Thomas Petit on ASO, Subscription Apps & Creatives
App Store Optimization
Paid UA
Retention
Creatives
Onboarding and Activation
Better Paid Content Marketing Copy
Paid UA
Content Marketing
How to Save $3mm in Marketing Budgets through ASO
App Store Optimization
App User Acquisition Panel – What Worked in 2019? (And What Didn’t!)
Paid UA
CRM
Product Marketing
Retention
Expert UA Secrets from DraftKings, N3twork & Game of Whales
Paid UA
Creatives
Retention
Games
How to Unlock Scale outside the Duopoly
Paid UA
The Art and Science of Building a Performance Design Team
Paid UA
Facebook
Creatives
Protecting Your Brand in a Performance Focused World
Paid UA
Branding
Offline
A Look into the Future of DSP for UA
Paid UA
How Supporting New iOS Features Can Help Get More Visibility
Product Marketing
How One Facebook Ad Became the Paid UA Campaign of the Year
Paid UA
Facebook
Creatives
100 Million+ Installs with Zero Paid User Acquisition Spend
Product Marketing
Community
How to Drive App Installs with SEO
App Store Optimization
SEO
Welp! Our Revenues Dropped 75% - and They Were All Organic
Retention
Paid UA
Mitigating Marketing Risks When Scaling
Paid UA
Creatives
TikTok
Learnings from 200+ App Store Conversion Tests
App Store Optimization
Product Marketing
Creatives
Getting Started on UA Automation
Paid UA
Cutting Edge of Mobile Marketing Panel
Paid UA
Creatives
Retention
Burning ASO Questions with ASO Tools
App Store Optimization
Optimizing “Brandformance” in Mobile Marketing
Paid UA
Facebook
Creatives
Branding
Offline
How to Supercharge Retargeting Ads with Automated Personalization
Paid UA
Facebook
Creatives
CRM
5 Main Apple Search Ads Metrics and How to Optimize Them
Paid UA
Apple Search Ads
Mobile Growth Online with Varo Money, Rakuten Rewards, and Turo
Paid UA
Retention
Product Marketing
Apple Search Ads 2020 – Latest Trends & Best Practices
Paid UA
Apple Search Ads
The Art & Science of Proper Attribution & Incrementality
Paid UA
The ABCs of Mobile A/B Testing
App Store Optimization
Product Marketing
Mobile Insights: Automation with Pinger, Tally and Imvu
Paid UA
How We Increased Our App Store Ranking and Decreased Our CPI
App Store Optimization
Apple Search Ads
How to Level up Your A/B Testing Game: Maximise Impact and Learning
CRM
Retention
Product Marketing
How to Build Your App’s Brand on the App Store
App Store Optimization
Branding
Demystifying ASO on Google Play - Real Case Examples
App Store Optimization
Retention
Grinding Your Way to a Paid UA Loop
Paid UA
Creatives
Getting Holistic with ROAS
Paid UA
Creatives
How to Increase App Store Conversion with ASO Creative Optimization
App Store Optimization
Creatives
Building a Google Ads User Acquisition Strategy for the Long-Term
Paid UA
Creatives
The Mysterious LAT, and How to Tame It – with Thomas Petit
App Store Optimization
Paid UA
Facebook
Organic UA for Mobile: The Strategies Needed to Succeed
App Store Optimization
Growth Marketing for Your App
Paid UA
Product Marketing
Building a Strong Marketing Stack, UA for Subscription Apps and Creatives
Paid UA
Creatives
Facebook
Retention
Searchadshq ASA Talks: Michael Shubin on Apple Search Ads
Apple Search Ads
Taking the Leap: How to Get Started with Automating Your User Acquisition
Paid UA
Mobile Apps and SEO: Low-Cost Strategies for 2020
SEO
How to Build an ASO Strategy for Your Business: 6 Key Drivers
App Store Optimization
Paid UA
Building the Right Dashboards to Measure ASO
App Store Optimization
Reaching Coherency between ASO, Performance Marketing and Brand
Paid UA
App Store Optimization
Branding
Subscription Apps Fundamentals
Paid UA
Retention
Product Marketing
Product
Onboarding and Activation
Open Q&A on the Forces of Organic Uplift
Paid UA
App Store Optimization
Panel: Synergies between ASO & Apple Search Ads
Apple Search Ads
App Store Optimization
Dealing with False Positive A/B Test Results in Google Play Experiments
App Store Optimization
User Acquisition Trends & Optimization
Paid UA
All Marketing Is Performance Marketing
Paid UA
Branding
Ad Creatives Framework: Optimization Deep Dive
Creatives
Paid UA
Secrets to Long-Term Organic Install Success…Revealed!
App Store Optimization
10 Mistakes You Do When Consuming Data
Data
How to Optimize Facebook & Google for Massive Growth
Creatives
Paid UA
Facebook
Measuring, Optimizing & Scaling Apple Search Ads
Data
Apple Search Ads
How to Hit the No. 1 Rank on the iTunes App Store
Paid UA
Creatives
Retention
Facebook